BT appoints Spring-Rice for creative TV role

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BT has appointed film producer Kerry Sping-Rice to head its on-air and creative services team in its fast-growing BT Television division, which is preparing a hybrid digital terrestrial and broadband television service for trial in early 2006.

As reported, Spring-Rice joins BT from the brand consultancy Wolff Olins. Broadcastnow said her brief included overseeing design, branding, navigation and user experience of BT's video-on-demand service.

Spring-Rice led the video-on-demand team at Blockbuster between 2002 and 2004, and before that worked at Yes Television, pioneer of video-on-demand services via ADSL telephone lines.

Lovelace Consulting  |  11.10.2005

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