US pay-TV provider DirecTV reportedly aims to offer up to 100 high-definition television (HDTV) channels by the end of the year. The Wall Street Journal said the satellite broadcaster had spent $1bn on new satellites and upgraded infrastructure.
DirecTV currently carries 55 HD channels, far more than the 20 to 30 HD channels offered by cable operators in most US markets.
The Wall Street Journal said cable operators were fighting back against digital satellite by offering HD programming to their video-on-demand services, further differentiating the cable platform.
And some large cable operators are looking to squeeze more channels down the pipe by using technology known as "switched digital video". This saves bandwidth by only broadcasting channels that are being watched in a certain area.
Lovelace Consulting | 12.10.2007