ESPN America HD is now available for the first time in the UK and Ireland through the Sky platform.
The introduction of the channel brings the number of ESPN channels available in the UK to five, in addition to ESPN, ESPN HD, ESPN Classic and ESPN America.
The expansion of ESPN's HD offer closely follows the launch of ESPN America HD in Finland, Denmark, Norway and Sweden on Canal Digital. The network plans to expand its HD offer further in Europe over the coming year.
The new channel will simulcast the programming of ESPN America, which broadcasts North American sports, including MLB, NHL and NCAA basketball and football, as well as news, highlights and analysis shows SportsCenter and Baseball Tonight.
At launch, 85% of the content on ESPN America HD will be native HD content.
Commenting on ESPN America HD's launch, Lynne Frank, Senior Vice President & Managing Director, ESPN—Europe, the Middle East and Africa, said: "ESPN has been a pioneer in high definition television around the world. Anybody who has experienced HD knows how much it adds to the viewing experience, and this launch is part of our dedication to bringing the very best in sports television to a wider audience."
ESPN America HD will be available to existing ESPN subscribers who have a Sky HD subscription at no extra cost.
DTG Staff | 21.06.2010