LoveFilm has launched an application on the Yahoo! network. The app allows users to search and browse LoveFilm's film library.
Non-LoveFilm members can use the app to access movie news, reviews, interviews and trailers. Existing LoveFilm members can link the app to their LoveFilm account to receive an overview of their activity as well as personalised movie recommendations.
LoveFilm Chief Marketing Officer, Simon Morris, comments "We are committed to enhancing our digital offering at LOVEFiLM. The Yahoo! app makes the LOVEFiLM service even more accessible to our members".
The app is now available for install from the Yahoo! UK and Ireland webpage.
DTG Staff | 21.09.2010