Dixons beats Christmas forecasts

Dixons has announced a strong performance over the Christmas period with like for like sales in the UK and Ireland up 8%.

Dixons, home to the Currys and PC World chains in Britain, Elkjop in Nordic countries, UniEuro in Italy and Kotsovolos in Greece, said group sales at stores open over a year rose 3% in the 12 weeks to 5 January beating analysts forecast of up 1.5-2%.

Demand for tablet computers drove sales in both the electrical goods retailer's home and Nordic markets. In the UK Dixons sold five tablet devices a second in the week before Christmas.

Sebastian James, Chief Executive of Dixons Retail said: "Our key multi-channel businesses delivered an encouragingly strong result during the Christmas period, particularly in the UK & Ireland and in Northern Europe. Customers continue to respond to our excellent range of products, compelling offers, seamless approach to multi-channel and improving service levels, and we continue to benefit from capacity exiting these markets."

Also this week Argos posted its best performance for five years as like-for-like sales rose 2.7pc in the 18 weeks to 5 January. The retailer reported an improved sales performance in consumer electronics driven by strong growth in tablets, which together with further growth in white goods, toys and core electricals, offset weaker trading in the homewares and jewellery categories.

DTG Staff  |  18.01.2013

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