Sky Sports has launched a second-screen cricket experience app giving users access to the same match analysis technology used by the Sky commentary team during live matches.
The new Ashes Event Centre – which launches today in the time for the Investec Ashes 2013—allows Sky Sports viewers to watch ball-by-ball coverage at home or on the move and relive all the key moments via the session’s timeline, accompanied by the same match statistics used in the commentary box.
The Ashes Event Centre also features a Hawk-Eye app giving fans the ability to review every ball virtually via a host of Hawk-Eye analysis tools, as used on screen in Sky Sport’s live coverage.
“The Ashes series is a key part of our biggest ever summer of live sport and we are giving Sky Sports customers the ultimate Ashes experience. The Ashes Event Centre is the UK’s most advanced second screen cricket app and allows Sky Sports subscribers to keep up with the defining moments of each and every Test Match. It’s the first time we’ve offered a dedicated second screen experience for our cricket coverage and it’s another example of our investment in the Sky Sports viewer’s experience”, said David Gibbs, Director of Sky Sports Digital Media.
DTG Staff | 09.07.2013