BBC Sport sees highest online live viewing since London 2012

Wimbledon 2013 was the BBC’s most comprehensive digital coverage of the sporting event with up to 10 live streams as well as on-demand content available for viewers on their TV, mobiles, tablets and PCs.

The BBC revealed that over 27.08m UK browsers accessed the BBC Sport site – peaking at 6.47m UK browsers on Friday 5 July when Murray beat Janowicz in Wimbledon semi-final —during the two weeks of Wimbledon.

Further, live streams of the BBC’s Wimbledon coverage drove viewing across all online platforms – with 12.7m video requests throughout the Championships – the highest audience for online viewing for the BBC since the London 2012 Olympic Games.

Access via mobiles and tablets remained, with 64% of total requests to the BBC Sport site on Sunday 7 July from handheld devices (Wimbledon Men’s Final day) – with a record 1.03m browsers from tablets, so the BBC. The majority of viewers accessed the BBC’s online sport coverage on a PC (51% of total UK requests), followed by mobile (33% of total UK requests), tablets (13% of total UK requests) and connected TVs (0.01% of total UK requests).

DTG Staff  |  09.07.2013

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