To coincide with the start of the BBC’s World War One season the BBC has launched a range of digital content under new brand BBC iWonder.
The interactive guides are designed to allow viewers to explore a range of topics from the BBC’s Science and Natural History to Arts, History, Religion, Food and Ethics and others in greater depths. The interactive guides – curated by experts and BBC talent including Dan Snow, Kate Adie, Ian McMillan and Neil Oliver – are the first phase of the BBC’s initiative to unlock the learning potential of all BBC content.
Eight iWonder interactive guides will launch Monday on the BBC website with a further 17 to be added by the end of January. Rich with original video and audio content, iWonder provides a new source of educational narratives. Designed to give people access to content in a new and more interactive way, they will deepen understanding, and challenge preconceptions. They have been built to work consistently across laptops, tablets and smartphones.
Tim Plyming, Executive Producer for BBC Knowledge & Learning says: “Digital plays a central role in the BBC’s World War One season coverage and we’re really excited to bring audiences a range of compelling perspectives of the war. The guides span life in the trenches to poetry and propaganda and we hope each one will educate and inform the curious novice as well as the history buff.”
More iWonder guides will launch throughout 2014 that cover topics and genres across the full range of BBC output from science to natural history, arts, religion and ethics.
Saul Nassé, Controller of BBC Learning, says: "iWonder is about keeping the UK curious. If curiosity is the magic ingredient that makes audiences want to learn, then our iWonder guides are for curious minds. Whether a point in a historical drama inspires you to want to understand more about those times or an awe-inspiring moment from a natural history programme causes you to question how such footage can be captured, iWonder interactive guides are visually exciting experiences that invite you to take that next step and find out more."
DTG Staff | 20.01.2014