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4th November 2024, London

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Brief Overview of Zixi

Zixi provides a comprehensive cloud-based and on-premise Software-Defined Video Platform (SDVP) that facilitates the management, orchestration, monitoring, and delivery of broadcast-quality live and live linear video over any IP network. Our platform supports a wide array of protocols, ensuring reliable and high-quality video streaming for broadcasters, OTT providers, enterprises, and mobile service providers globally​​​​.

What is your mission as a company?

Our mission at Zixi is to enable the delivery of the highest quality live and live linear video over any IP network, protocol, cloud provider, or edge device, with the lowest Total Cost of Ownership (TCO) in the industry. We strive to provide broadcasters, enterprises, and OTT providers with tools that offer operational flexibility, agility, and modern economics, ensuring reliable broadcast-quality distribution of live video content​​​​.

What sets you apart from the competition?

Zixi compresses null packets, typical in CBR broadcast streams, and is also video aware removing repetitive packets resulting in lower bandwidth requirement on the network pipe of 30% to 50% less than open-source options which reduces egress costs 30-50% when the Zixi Protocol is sent to the egress targets. The Zixi Protocol supports throughput up to 5Gbps including jumbo frame support.

  • The Zixi Protocol is 14x more efficient per stream so compute cost and energy consumption is greatly reduced
  • Zixi also runs on ARM Processers which are 95% of the cost and energy consumption of other compute processors
  • Zixi supports ~0ms latency. Zixi proprietary and tuned congestion aware FEC can be used to achieve latencies as low as transit time with no additional latency for the protocol
  • Protocol Support and Flexibility: We support over 18 industry protocols, including Zixi, NDI, RIST, SRT, and WebRTC, making us the most interoperable Universal Video Gateway for live distribution​​​​.
  • Advanced Error Correction: Our protocol uses sophisticated forward error correction techniques, ensuring error-free video over any IP network, even under challenging conditions​​​​.
  • Real-Time Analytics and Monitoring: Our ZEN Master control plane offers extensive real-time monitoring, management, and orchestration capabilities, providing end-to-end visibility and control over complex live video workflows​​​​.
  • Cost-Effectiveness: Our solutions help reduce operational costs significantly by replacing or augmenting expensive satellite distribution with more flexible and scalable IP-based solutions​​​​.

What is the most exciting thing coming up for Zixi? 

One of the most exciting developments for us is the integration of 5G technology for live video distribution. This advancement offers faster connection speeds at significantly lower latency, enabling direct B2B delivery of high-quality live video. Our platform leverages the advantages of 5G and Multi-access Edge Compute (MEC) environments to provide ultra-low latency, high-quality video transport with robust monitoring and management capabilities​​.

What is the biggest issue you think we can address together through cross-industry collaboration?

The biggest issue that we believe can be addressed through cross-industry collaboration is the seamless integration and optimisation of live video delivery across diverse and unmanaged networks. By collaborating with technology providers, broadcasters, and telecom operators, we can enhance the reliability, security, and scalability of live video transport, ensuring high-quality experiences for end-users while reducing costs and operational complexities​​​​.

What might people not know about Zixi?

Many people might not know that our platform is extensively used for delivering live sports events, with over 1,500,000 live sporting events streamed annually. Our Intelligent Data Platform (IDP) analyses over nine billion data points daily, providing actionable insights and predictive analytics to ensure optimal video delivery performance​​​​.

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Will Parsons

13 Jun 2024

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