What does Bubble Agency do?
Bubble Agency is a global PR, marketing, and events specialist for the media and entertainment technology and services sectors. We work with companies across the entire content value chain – from content creation and production through to post-production, distribution, broadcast and streaming, including Amagi, Clear-Com, Disguise, Globecast, Matrox Video, Ross Video, Signiant, Trusted Partner Network, and V-Nova. We also work in three other technology-based sectors – sports, AV and security/IT.
Our integrated approach combines strategic communication, brand development, thought leadership, lead generation, media and analyst relations, awards and speaking opportunities, social media, and event organisation to help clients gain maximum visibility and commercial growth in a competitive landscape.
What is your mission as a company?
At Bubble, our mission is to elevate the brands shaping the future of media and entertainment technology. We do this by telling powerful stories that resonate with both industry professionals and end users. We are passionate about building lasting partnerships, empowering innovation, and being a trusted extension of our clients’ teams – helping them achieve measurable results and business success.
What sets you apart from the competition?
What sets Bubble Agency apart is our deep sector expertise, global network, and bespoke service model. Unlike generalist agencies, our team lives and breathes media technology. We understand the nuances of our clients’ industries, the technologies that power them, and the audiences they target. We pride ourselves on being strategic collaborators and proactive partners, not just service providers.
We focus on delivering measurable results, using data-driven KPIs to demonstrate ROI and continuously refine our approach. Additionally, we provide valuable insights into market trends, competitor activity, and audience engagement, helping our clients stay ahead in a rapidly evolving industry.
What is the most exciting thing coming up for Bubble Agency?
One of the most exciting developments for Bubble Agency this year has been our expansion into the security and IT sector following a strategic acquisition in January. While this is a new and adjacent space for us, it revolves around core areas where we already excel: content, technology, and communication. This move not only broadens our sector and geographical footprint, but also allows us to bring new insights, opportunities, and innovation to the brands we support across media, sports, AV, and now, enterprise technology.
We are also excited about the continued expansion of our global client portfolio across all the sectors we specialise in and the evolution of our service offerings. We are actively investing in new capabilities, including data-driven digital marketing and strategic content programs.
With large language models surfacing and summarizing publicly available information, it’s critical for brands to ensure their online presence is accurate, up-to-date, and aligned with their business goals. We support clients in shaping this narrative.
What is the biggest issue we can address together through cross-industry collaboration?
The biggest opportunity for cross-industry collaboration is in addressing sustainability and diversity challenges across the media and entertainment technology sectors. As content creation and consumption increase, there is a pressing need for environmentally-conscious innovation, more inclusive hiring practices, and shared standards that can guide long-term transformation. Agencies, industry bodies, and technology providers all have a role to play in driving this change.
What might people not know about your company?
Many people are unaware that Bubble Agency has been a catalyst for some of the industry’s most successful brand launches and market repositionings over the past two decades. Recent examples include EMG, Level West, Skroller (for HBS), and d&b group.
We are not just a PR agency; we are storytellers, strategists, lead generation experts, and connectors with a genuine passion for our clients’ success. Our team includes former journalists, marketers, producers, and industry veterans, bringing a wealth of insider insight to everything we do.
