In this, the DTG FAST Forum’s second report, we address the crucial role of metadata in enhancing user experience and the success of FAST platforms.
The first report in our series ‘FAST Forward – Your Essential FAST TV Industry Handbook’ highlighted the ongoing challenges regarding metadata management and its direct impact on content discovery, viewer retention, and monetisation.
This exclusive follow up, written and researched with stakeholders from across the sector, delves into best practices for metadata creation and management within the FAST ecosystem, looking forward to what may be in store in “FAST 2.0”.
Download now to learn how effective metadata strategies can support the evolution of FAST channels from growth through to profitability, helping content providers and platforms realise workflow efficiencies along the way.
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