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Claudia Vaccarone

16/12/20

Claudia is a marketing and strategy executive with over 20 years of international experience in media, broadcasting and communication. She advises media companies c-level on how to diversify their talent and reach gender parity.

In 2018 she joined the European Broadcasting Union as Head of Diversity Programmes for Members, where she led thought leadership programs to stimulate public service media companies to embed gender equality in their strategies and build inclusive cultures. She authored the “All Things Being Equal” guidelines and launched the #PSM4Equality campaign. Previously she was Director of Global Market Research and Customer Experience at Eutelsat, the Paris-based global satellite operator, where she carried industry leading research on TV distribution, new standards (4K/UHD) and customer satisfaction. After starting her career in the United States in multicultural advertising, she has led the worldwide launch of TV Files (1st European start-up at the crossroads of video broadcasting and IP).

Claudia is a regular presenter at media industry global events, a judge on industry Awards & contests, a board member of IABC (2016-2018), and a member of the Professional Women Network’s The Board Network.

Claudia lives in Geneva, Switzerland and enjoys outdoors sports and nature with her husband and two quadri-lingual boys.

 

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