Tell us briefly, what does FX Digital do?
FX Digital is a team of Connected TV experts. We help leading sports and media businesses reach their audiences at home by building world-class Connected TV applications and providing cutting-edge test automation services.
What is your mission as a company?
Our mission is to pioneer the future of home media consumption by partnering with the world’s leading sports and media companies to deliver richer, more engaging experiences.
What sets you apart from the competition?
What sets us apart is our flexibility, dependability, and specialist expertise. We’re trusted by some of the world’s biggest media and sports brands because we keep our promises, deliver to the highest standards, and drive innovation through a passionate and highly specialised team.
What is the most exciting thing coming up for FX Digital?
We’ve recently conducted a research survey to help the industry better understand younger audiences – a widely discussed but often misunderstood group. We presented early findings at Streaming Made Easy Live and will be sharing more insights in the coming months.
What is the biggest issue you think we can address together through cross-industry collaboration?
As AI and conversational features arrive on Connected TV, there’s a huge opportunity to create innovative applications that transform the home experience. For this to succeed, it’s vital that TV operating system vendors work with developers through more standardised approaches, ensuring we can deliver impactful solutions across wide audiences.
What might people not know about your company?
Co-founders Matthew Duhig and Tom Smith have been friends since high school. Their very first project together was designing a website for a local bridal shop. That long-standing friendship shapes FX’s culture of passion, trust, and collaboration. We’ve come a long way since then – today we work with some of the world’s biggest names in sports, media, and big tech.
